What’s your purpose? is the revolutionary brand development toolkit that enables you to create your own brand and marketing strategy yourself, in-house without the need to hire external experts.

Defining your purpose is critical for success, providing the foundations for your:

  • unique marketing strategy
  • briefs for all marketing materials and initiatives, including brand identity
  • key messages, brand narrative and strapline
  • new product development
  • ability to build staff and customer loyalty

Starting at less than £200, it's a win-win!

Written and designed by experienced brand experts


Based on tried and tested methods


A logical step-by-step process centred on self-completion interactive worksheets


Fully comprehensive instructions with additional tips and examples


No need for books, internet searches or development programmes, the toolkit contains everything you need – even if you are a complete novice

Perfect for

Established businesses, charities, SMEs and start-ups


Busy marketing departments


Lean organisations

“...a great way of getting your head around who you are, what you are really doing and how you want to be perceived.”
Sarah Honywill, Founder Ocean Markets
“Comprehensive, clear and easy to use, it helped inspire our team.”
Fife Alcohol Support Service
“Works brilliantly and is really useful in broadening the conversation to include essential feedback from other stakeholders.”
Gary Halliwell, CEO Hearby

Introducing: What’s your purpose? – Plus

Programme with additional bespoke consultancy – from just £650

If you are looking for a little extra help, then this is just what you are looking for. With this package you get:

  • Full access to the programme
  • An initial introductory session to show you exactly how to use the system and get the best out of it
  • Workshop facilitation – our experienced brand consultants will help design and run your bespoke brand development workshop (stage three of the programme) making sure that you get the best possible outcome.

All for only £650 + VAT 

It’s the best of every world – a consultancy package at a DIY price.

To find out more or book your sessions drop us a note to hello@housebrandstoolkits.online or let us know how to contact you here and one of our consultants will be in touch right away.


Which Toolkit would you like to purchase?

What's your purpose? – Plus

Please contact me to tell me more…